//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Typologisierung des Theaterpub...
Similar by subject
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Marktsegmentierung
3,273
Market segmentation
2,949
Theorie
1,174
Theory
1,157
Deutschland
1,120
Consumer behaviour
933
Konsumentenverhalten
929
Germany
858
Theater
829
Mass Customization
765
Mass customization
726
Kundenanalyse
653
Beziehungsmarketing
589
Relationship marketing
586
Customer analysis
555
Theatre
546
USA
436
Marketingmanagement
395
Marketing management
388
United States
369
Marketing
306
Zielgruppe
301
Target group
281
Management
217
China
200
Tourismus
193
Marktforschung
189
Electronic Commerce
166
Preismanagement
166
Welt
165
Pricing strategy
164
World
163
Market research
162
Cluster analysis
160
Clusteranalyse
160
market segmentation
160
Strategisches Management
159
Dienstleistung
157
Großbritannien
157
Tourism
147
more ...
less ...
Online availability
All
Undetermined
1,322
Free
1,008
Type of publication
All
Book / Working Paper
4,413
Article
3,253
Journal
30
Other
3
Type of publication (narrower categories)
All
Article in journal
2,414
Aufsatz in Zeitschrift
2,414
Hochschulschrift
756
Graue Literatur
741
Non-commercial literature
741
Aufsatz im Buch
578
Book section
578
Working Paper
572
Arbeitspapier
527
Thesis
518
Dissertation u.a. Prüfungsschriften
306
Collection of articles of several authors
216
Sammelwerk
216
Aufsatzsammlung
155
Bibliografie enthalten
137
Bibliography included
137
Konferenzschrift
128
Case study
126
Fallstudie
126
Lehrbuch
68
research-article
52
Textbook
51
Conference proceedings
43
Collection of articles written by one author
42
Sammlung
42
Amtsdruckschrift
41
Government document
41
Bibliographie
31
Handbook
26
Handbuch
26
Ratgeber
23
Conference paper
22
Konferenzbeitrag
22
Forschungsbericht
21
Guidebook
19
Advisory report
17
Gutachten
17
Reprint
16
Bibliografie
13
Article
12
more ...
less ...
Language
All
English
4,732
German
2,541
Undetermined
361
French
49
Italian
10
Russian
8
Swedish
7
Dutch
6
Polish
6
Spanish
6
Norwegian
4
Hungarian
2
Portuguese
2
Belarusian
1
Czech
1
Finnish
1
Nepali
1
Serbian
1
Ukrainian
1
more ...
less ...
Author
All
Piller, Frank T.
33
Dolnicar, Sara
28
Bauer, Hans H.
18
Blecker, Thorsten
18
Occhino, Filippo
18
Herrmann, Andreas
17
Brauer, Kerry-U.
16
Silberer, Günter
16
Dibb, Sally
15
Franck, Egon
15
Bruhn, Manfred
14
Huber, Frank
13
Piller, Frank Thomas
13
Pommerehne, Werner W.
13
Rundle-Thiele, Sharyn
13
Franke, Nikolaus
12
Leisch, Friedrich
12
Pepels, Werner
12
Vayanos, Dimitri
12
Caporale, Guglielmo Maria
11
Gromb, Denis
11
Reichwald, Ralf
11
Salvador, Fabrizio
11
Atkeson, Andrew
10
Baumol, William J.
10
DeSarbo, Wayne
10
Duffie, Darrell
10
Forza, Cipriano
10
Jong, Frank de
10
Kehoe, Patrick J.
10
McDonald, Malcolm
10
Mühlenkamp, Holger
10
Nijkamp, Peter
10
Simkin, Lyndon
10
Abdelkafi, Nizar
9
Aichner, Thomas
9
Bergemann, Dirk
9
Homburg, Christian
9
Kesting, Tobias
9
Rennhak, Carsten
9
more ...
less ...
Institution
All
Springer Fachmedien Wiesbaden
33
National Bureau of Economic Research
29
OECD
22
De Gruyter Oldenbourg
12
Nomos Verlagsgesellschaft
8
Zentrum für Innovative Gesundheitstechnologie <Berlin>
7
Rutgers University / Department of Economics
6
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
6
Books on Demand GmbH <Norderstedt>
5
Centre for Educational Research and Innovation
5
Deutsches Institut für Wirtschaftsforschung
5
Europäische Kommission / Information Market Observatory
5
Haufe-Lexware GmbH & Co. KG
5
IGI Global
5
Association for Cultural Economics
4
Centre for Social and Economic Research on the Global Environment
4
Deutscher Industrie- und Handelstag
4
Organisation for Economic Co-Operation and Development
4
WestLB Panmure <London ; Düsseldorf>
4
World Tourism Organization
4
Basel Committee on Banking Supervision
3
Fördergesellschaft Marketing an der Universität Augsburg
3
Great Britain / Office of Government Commerce
3
Institut der Deutschen Wirtschaft Köln
3
International Institute of Administrative Sciences
3
Monopolkommission
3
Organisation for Economic Co-operation and Development
3
RWTH Aachen
3
Springer International Publishing
3
Universität Kaiserslautern / Lehrstuhl für Produktionswirtschaft
3
Anti-Corn-Law League
2
Audi AG
2
Booz, Allen & Hamilton GmbH <Düsseldorf>
2
Bundesarbeitsgemeinschaft der Freien Wohlfahrtspflege
2
Center for Economic Research <Tilburg>
2
Center for Urban & Real Estate Management <Zürich>
2
Center of Market Oriented Product and Production Management
2
Christian-Albrechts-Universität zu Kiel / Institut für Volkswirtschaftslehre
2
Deutschland / Regulierungsbehörde für Telekommunikation und Post
2
Diakonische Heime <Kästorf, Gifhorn>
2
more ...
less ...
Published in...
All
SpringerLink / Bücher
109
International journal of production research
61
Europäische Hochschulschriften / 5
57
Journal of cultural economics
53
Gabler Edition Wissenschaft
39
International journal of production economics
39
Journal of retailing and consumer services
38
NBER working paper series
29
Journal of business research : JBR
27
Tourism management : research, policies, practice
27
International journal of arts management
26
Springer eBook Collection
25
European journal of operational research : EJOR
24
Springer eBook Collection / Business and Economics
24
Freiberger Arbeitspapiere
23
Journal of travel and tourism marketing
22
Research
21
Working paper / National Bureau of Economic Research, Inc.
21
Journal of strategic marketing
20
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
20
Management science : journal of the Institute for Operations Research and the Management Sciences
20
Discussion paper / Centre for Economic Policy Research
19
Marketing intelligence & planning
19
The international review of retail, distribution and consumer research
18
Journal of revenue and pricing management
17
Journal of targeting, measurement and analysis for marketing
17
Journal of vacation marketing : an international journal
17
NBER Working Paper
17
Jahrbuch der Absatz- und Verbrauchsforschung
16
European journal of marketing : EJM
15
International journal of hospitality management
15
The service industries journal
15
Tourism analysis : an interdisciplinary tourism & hospitality journal
15
International Journal of Operations & Production Management
14
Tourism economics : the business and finance of tourism and recreation
14
CESifo working papers
13
Journal of marketing management : MM
13
Applied economics
12
Asia Pacific journal of marketing and logistics
12
Discussion papers / CEPR
12
more ...
less ...
Source
All
ECONIS (ZBW)
5,996
USB Cologne (EcoSocSci)
1,461
Other ZBW resources
72
RePEc
65
EconStor
64
USB Cologne (business full texts)
32
BASE
8
OLC EcoSci
1
more ...
less ...
Showing
21
-
30
of
7,699
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
21
The performer - audience connection : emotion to metaphor in dance and society
Hanna, Judith Lynne
-
1983
Persistent link: https://www.econbiz.de/10004674082
Saved in:
22
Mass-customised products : are they bought for uniqueness or to overcome problems with standard products?
Michel, Stefan
;
Kreuzer, Michael
;
Kühn, Richard
; …
- In:
Journal of customer behaviour
8
(
2009
)
4
,
pp. 307-327
Persistent link: https://www.econbiz.de/10003916596
Saved in:
23
Segmenting consumers on their lifestyle characteristics
Krishnan, Jayasree
;
Murugan, M. Sakthivel
- In:
Paradigm : the journal of Institute of Management Technology
10
(
2006
)
2
,
pp. 55-66
Persistent link: https://www.econbiz.de/10003510212
Saved in:
24
Why many users want custom products
Hippel, Eric von
- In:
Innovation and entrepreneurship
,
(pp. 220-233)
.
2009
Persistent link: https://www.econbiz.de/10003859321
Saved in:
25
Kunstmuseen und Tourismus : eine
Marktsegmentierung
der Museumstouristen
Bandi Tanner, Monika
-
2007
Persistent link: https://www.econbiz.de/10003583111
Saved in:
26
Bericht der Bundesregierung über die Entwicklung des Tourismus
1994
-
Stand: 1. Juni 1994
Persistent link: https://www.econbiz.de/10000890626
Saved in:
27
A model for strategic repositioning of service processes
Tinnilä, Markku
;
Vepsäläinen, Ari P. J.
-
1994
Persistent link: https://www.econbiz.de/10000893451
Saved in:
28
Tourism and the economy
Kaul, Virender
-
1994
Persistent link: https://www.econbiz.de/10000893479
Saved in:
29
Service industries in the world economy
Daniels, Peter W.
-
1993
-
1. publ.
Persistent link: https://www.econbiz.de/10000864623
Saved in:
30
Marketing in Kommunalverwaltungen
Homann, Klaus
(
ed.
)
-
1986
Persistent link: https://www.econbiz.de/10000750706
Saved in:
First
Prev
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->