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Leading management scholar, John Hendry provides a lively introduction to the nature and practice of management. Tracing its development over the last century, he looks not only at what managers do, but also provides an insight into modern management theory, considering the influences of...
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Against a background of management literature which advocated cultural change to increase corporate competitive performance (such as Peters and Waterman's In Search of Excellence), John Hendry and Veronica Hope explore four components of the problem of bringing about cultural change to produce...
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For most people involved in the strategic management field, teaching competitive strategy involves teaching Porter's model of generic strategies. Critics of the model have however exposed some severe limitations to its application. There are also some serious sources of confusion, both within...
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One of the strongest and most sustained trends within business over the last ten years has been the trend towards outsourcing. With increased fervour and conviction, corporations have sought to reduce costs by contracting out services and activities traditionally provided in-house. The rationale...
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