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Cases as configurations : using combinatorial and fuzzy logic to analyse marketing data
Kent, Raymond A. - 2007
Persistent link: https://www.econbiz.de/10003540543
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Marketing research in action
Kent, Raymond A. - 1993
Persistent link: https://www.econbiz.de/10004163941
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Continuous consumer market measurement
Kent, Raymond A. - 1989
Persistent link: https://www.econbiz.de/10004066849
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Data construction and data analysis for survey research
Kent, Raymond A. - 2001
Persistent link: https://www.econbiz.de/10004610352
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A history of British empirical sociology
Kent, Raymond A. - 1981
Persistent link: https://www.econbiz.de/10004582597
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Cases as configurations: Using combinatorial and fuzzy logic to analyse marketing data
Kent, Raymond A. - In: International journal of market research : JMRS ; the … 47 (2005) 2, pp. 205-228
Persistent link: https://www.econbiz.de/10006692368
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Data construction and data analysis for survey research
Kent, Raymond A. - 2001 - 1. publ.
Persistent link: https://www.econbiz.de/10014385792
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Shaping Business Decisions Using Fuzzy-Set Analysis: Service Elimination Decisions
Kent, Raymond A.; Argouslidis, Paraskevas C. - In: Journal of marketing management : MM 21 (2005) 5-6, pp. 641
Persistent link: https://www.econbiz.de/10006956527
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Marketing research : approaches, methods and applications in Europe
Kent, Raymond A. - 2007
Persistent link: https://www.econbiz.de/10004899586