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The role of regulatory focus and self-view in "green" advertising message framing
Kareklas, Ioannis; Carlson, Jeffrey R.; Muehling, Darrel D. - In: Journal of advertising : official publication of the … 41 (2012) 4, pp. 25-39
Persistent link: https://www.econbiz.de/10009762984
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Predicting behavioral intentions toward sustainable fashion consumption : a comparison of attitude-behavior and value-behavior consistency models
Manchiraju, Srikant - In: Handbook of research on consumerism in business and …, (pp. 225-243). 2014
Persistent link: https://www.econbiz.de/10010354646
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The use of hypocrisy for promoting environmentally sustainable behaviors
Focella, Elizabeth S.; Stone, Jeff - In: Encouraging sustainable behavior : psychology and the …, (pp. 203-215). 2014
Persistent link: https://www.econbiz.de/10010240584
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Listening to the voice of the customer : four shades of the green consumer
Byus, Kent; Deis, Donald R. - In: SAM advanced management journal : amj 78 (2013) 4, pp. 4-13
Persistent link: https://www.econbiz.de/10010340547
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The skeptical green consumer revisited : testing the relationship between green consumerism and skepticism toward advertising
Matthes, Jörg; Wonneberger, Anke - In: Journal of advertising : official publication of the … 43 (2014) 2, pp. 115-127
Persistent link: https://www.econbiz.de/10010373247
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Institutional accountability for true green
Okcabol, Fahrettin; Hoffman, Joan - In: Sustainability and governance, (pp. 123-160). 2015
Persistent link: https://www.econbiz.de/10011439368
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Rethinking environmental leadership : the social construction of leaders and leadership in discourses of ecological crisis, development, and conservation
Case, Peter; Evans, Louisa S.; Fabinyi, Michael; Cohen, … - In: Leadership 11 (2015) 4, pp. 396-423
Persistent link: https://www.econbiz.de/10011439584
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Individual and situational determinants of U.S. consumers' buying behavior of organic foods
Lee, Hyun-Joo - In: Journal of international food & agribusiness marketing … 28 (2016) 2, pp. 117-131
Persistent link: https://www.econbiz.de/10011536121
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A call for more research on "green" or environmental advertising : editorial
Taylor, Charles Raymond - In: International journal of advertising : the quarterly … 34 (2015) 4, pp. 573-575
Persistent link: https://www.econbiz.de/10011547644
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Changing behaviour : successful environmental programmes in the workplace
Young, William; Davis, Matthew; McNeill, Ilona M.; … - In: Business strategy and the environment 24 (2015) 8, pp. 689-703
Persistent link: https://www.econbiz.de/10011457608