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Internationale Markt- und Mana...
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126
Belz, Christian
123
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117
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114
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111
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106
Tomczak, Torsten
106
Asongu, Simplice
101
Diller, Hermann
96
Irwin, Scott H.
94
Williamson, Jeffrey G.
94
Burmann, Christoph
93
Esch, Franz-Rudolf
93
Kreutzer, Ralf T.
93
Hitt, Michael A.
91
Dunning, John H.
84
Rodrik, Dani
84
Verbeke, Alain
84
Simon, Hermann
82
Zentes, Joachim
81
Backhaus, Klaus
80
Kraus, Sascha
79
Hinterhuber, Hans H.
76
Prasad, Eswar S.
76
Sheth, Jagdish N.
75
Kirchgeorg, Manfred
72
Heinemann, Gerrit
71
Kleinaltenkamp, Michael
71
Kuß, Alfred
71
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69
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69
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National Bureau of Economic Research
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OECD
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Department of Agricultural, Food and Resource Economics, Michigan State University
236
Edward Elgar Publishing
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Charles H. Dyson School of Applied Economics and Management, Cornell University
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Department of Agribusiness and Applied Economics, North Dakota State University
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International Association of Agricultural Economists - IAAE
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World Bank
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Haufe-Lexware GmbH & Co. KG
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Weltbank
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Western Agricultural Economics Association - WAEA
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Europäische Hochschulschriften / 5
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NBER working paper series
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International business review : the official journal of the European International Business Academy
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Industrial marketing management : the international journal for industrial and high-tech firms
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Strategic management journal
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Lehrbuch
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Technological forecasting & social change : an international journal
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Edward Elgar E-Book Archive
245
Discussion paper / Centre for Economic Policy Research
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Journal of world business : JWB
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Journal of Food Distribution Research
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Long range planning : LRP ; international journal of strategic management
204
Marketing Intelligence & Planning
199
CESifo working papers
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Journal of business ethics : JOBE
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essentials
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Journal of international business studies : JIBS ; an official journal of the Academy of International Business
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Harvard business review : HBR
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Working paper
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Premier reference source
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Journal of international entrepreneurship
158
Journal of international management
157
Management international review : mir ; journal of international business
156
Review of international political economy : RIPE
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Harvard-Business-Manager : das Wissen der Besten
153
International journal of business and globalisation : IJBG
153
Business horizons
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Journal of business strategy
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ECONIS (ZBW)
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478
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1
Internationale Markt- und Managementstrategien für Print-Medien
Schroeder, Michael
-
1994
Persistent link: https://www.econbiz.de/10013389826
Saved in:
2
Strategisches
Marketing
der Zeitungsverlage in Deutschland, Österreich und der Schweiz : Wege und Methoden zur strategischen Neuorientierung
Kopp, Bernhard
-
2004
Persistent link: https://www.econbiz.de/10013378457
Saved in:
3
Kundenbindung als strategisches Ziel des Medienmarketing : Entwicklung eines marketingorientierten Konzeptes zur Steigerung der Leserbindung am Beispiel lokaler/regionaler Abonneme...
Rogall, Detlef
-
2000
Persistent link: https://www.econbiz.de/10001528354
Saved in:
4
Tageszeitungen und Online-Medien : elektronisches Publizieren als produktpolitisches Instrument der Verlage
Lehr, Thomas
-
1999
Persistent link: https://www.econbiz.de/10001370925
Saved in:
5
Zeitungen in den Neunzigern : Faktoren ihres Erfolgs ; 350 Tageszeitungen auf dem Prüfstand
Schönbach, Klaus
(
ed.
)
-
1997
Persistent link: https://www.econbiz.de/10014267883
Saved in:
6
Redaktionelles
Marketing
bei Tageszeitungen
Möllmann, Bernhard
-
1998
Persistent link: https://www.econbiz.de/10013389827
Saved in:
7
Strategisches
Marketing
für Publikumszeitschriften
Streng, Isabel
-
1996
Persistent link: https://www.econbiz.de/10000585061
Saved in:
8
Neue Erlösmodelle für Zeitungsverlage
Huber, Sandra
-
2007
Persistent link: https://www.econbiz.de/10003440551
Saved in:
9
Geschichte des Pressevertriebs in Deutschland : mit einem Schwerpunkt auf der Entwicklung des Pressehandels
Dorn, Margit
;
Vogel, Andreas
-
2001
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001566980
Saved in:
10
Der Leser pro werbungführende Seite in der Pressemedientranche der MA : LpwS
Beike, Peter
-
1997
Persistent link: https://www.econbiz.de/10004712675
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