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Cases in international marketing
Jeannet, Jean-Pierre (contributor);  … - 1995 - 2. ed.
Persistent link: https://www.econbiz.de/10000412687
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Marketing-Management : allgemein, sektoral, international
Hüttner, Manfred; Pingel, Annette; Schwarting, Ulf - 1994
Persistent link: https://www.econbiz.de/10000414943
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Internationales Marketing
Hünerberg, Reinhard - 1994
Persistent link: https://www.econbiz.de/10000418138
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Interkulturelle Werbung
Müller, Wendelin G. - 1997
Persistent link: https://www.econbiz.de/10000601080
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Marketing strategies for services : globalization, client-orientation, deregulation
Kostecki, Michael M. (ed.); Kostecki, Michel M. (ed.) - 1994 - 1. ed.
Persistent link: https://www.econbiz.de/10000349312
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Advertising worldwide : concepts, theories and practice of international, multinational and global advertising
Mooij, Marieke K. de - 1994 - 2nd ed
Persistent link: https://www.econbiz.de/10000374959
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Internationales Marketing
Stahr, Gunter R. - 1993 - 2., überarbeitete Auflage
Persistent link: https://www.econbiz.de/10000339838
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International marketing : a cultural approach
Usunier, Jean-Claude - 1993
Persistent link: https://www.econbiz.de/10000322715