This study employed the responses of 237 subjects to questions regarding the emotions they experienced while complaining about products or organizations to test a neo‐Freudian catharsis hypothesis concerning the consequences for repeat purchasing of angry customer complaints. Aggressive...

Three hundred and sixty‐seven members of the general public were interviewed in Surrey and Greater London in an attempt to ascertain whether they employed the representativeness heuristic when interpreting the corporate personas of UK building societies and banks. The representativeness...

Purpose – To establish the best approaches that companies operating within a cyclical economic environment should adopt when marketing their products. Design/methodology/approach – A structural equation modelling procedure is applied to the examination of the influences on corporate...

Relationships between a supplier’s corporate reputation, trust in the supplier, co‐operation, buyer commitment, and willingness to undertake relationship‐specific investments were examined in the context of interactions between three UK seaports and a sample of 144 of their customer...

A survey of the characteristics and experiences of 148 UK exporting businesses which possessed sites on the World Wide Web was completed and respondents’ perceptions of the contributions of Internet use to their firms’ export marketing efforts assessed. Another group of exporters ‐...

Mail questionnaires were distributed to corporate donors in France, Germany and the UK in an attempt to ascertain the extents to which European businesses applied commercial principles to the management of their philanthropic activities. Substantial commercial orientation towards the corporate...

Purpose – The purpose of this paper is to examine the extent of the use of performance management metrics by UK theatre companies, the levels of importance attached to various types of measures, and possible determinants of managerial perceptions of the importance of each category....

This study explored the processes and influences that helped determine the promotional imagery employed by a number of urban regeneration partnerships in London and New York. Although the degrees of ethnic and cultural diversity in the districts considered were broadly comparable, such diversity...

Purpose – To investigate possible connections between the ways in which university lecturers define the term “entrepreneurship” and the pedagogical methods they apply when teaching the subject. Design/methodology/approach – In total, 141 lecturers on entrepreneurship courses completed a...

Although there exists an extensive literature concerning the factors that facilitate or inhibit organisational learning; scant attention has been devoted to the development of valid and reliable measures of the extents to which organisations actually exhibit propensities to learn. This paper...