This paper argues that design innovation constitutes an important means for multinational corporations (MNCs) to manage the standardization–adaptation dilemma in product development for international markets. Through design innovation MNCs can accommodate the heterogeneity of different...

Recent work on early internationalisers and born-global firms emphasises the entrepreneurial orientation of these firms. In contrast, this paper analyses the neglected, but nonetheless prevalent, phenomenon of firms that enter foreign markets at a relatively early stage because their home...

This theory-building analysis spotlights a dynamic that occurs between decoupling, legitimacy, and institutionalized misconduct. Using data gathered from a case study of widespread deceptive sales practices at a large financial services firm, we demonstrate the dangers of decoupling an...

A common complaint by academics and practitioners is that the application of international accountability standards (IAS) does not lead to significant improvements in an organization's social responsibility. When organizations espouse their commitment to IAS but do not put forth the effort...

The situation in which a multinational firm compensates for comparative weakness in home-country R&D by locating vital R&D activities in foreign countries with a stronger R&D base has generally been considered a fairly marginal phenomenon. Yet home base-compensating R&D by MNCs is more prevalent...