Narrow search
Showing 21 - 30 of 141
Cover Image
Dynamic correction in marketing planning models
Weinberg, Charles B. - In: Management science : journal of the Institute for … 22 (1976) 6, pp. 677-687
Persistent link: https://www.econbiz.de/10002985061
Cover Image
An optimal commission plan for salesmen's control over price
Weinberg, Charles B. - In: Management science : journal of the Institute for … 21 (1975) 8, pp. 937-943
Persistent link: https://www.econbiz.de/10002985067
Cover Image
The university library : analysis and proposals
Weinberg, Charles B. - In: Management science : journal of the Institute for … 21 (1974) 2, pp. 130-140
Persistent link: https://www.econbiz.de/10002985074
Cover Image
Marketing public transit : a strategic approach
Lovelock, Christopher H. (contributor) - 1987
Persistent link: https://www.econbiz.de/10000743057
Cover Image
Problems in marketing
Star, Steven H.; Davis, Nancy J.; Lovelock, Christopher H. - 1977 - 5. ed
Persistent link: https://www.econbiz.de/10000558267
Cover Image
Services marketing : a European perspective
Lovelock, Christopher H.; Vandermerwe, Sandra; Lewis, … - 1998
Persistent link: https://www.econbiz.de/10000671595
Cover Image
Principles of service marketing and management
Lovelock, Christopher H.; Wright, Lauren - 1999
Persistent link: https://www.econbiz.de/10000676641
Cover Image
Services marketing : people, technology, strategy
Lovelock, Christopher H.; Wirtz, Jochen - 2007 - 6. ed.
Persistent link: https://www.econbiz.de/10003348508
Cover Image
Services marketing : people, technology, strategy
Lovelock, Christopher H.; Wirtz, Jochen - 2011 - 7. ed.
Persistent link: https://www.econbiz.de/10003881393
Cover Image
Consumer promotions in service marketing
Lovelock, Christopher H.; Quelch, John A. - In: Business horizons 26 (1983) 3, pp. 66-75
Persistent link: https://www.econbiz.de/10003620493