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On the unresponsiveness of market price

Narver, John C. - In: Regulation of marketing and the public interest : …, (pp. 14-29). 1981

Persistent link: https://www.econbiz.de/10002554872

Some observations on the impact of antitrust merger policy on marketing

Narver, John C. - In: Journal of marketing 33 (1969) 1, pp. 24-31

Persistent link: https://www.econbiz.de/10002554891

[Besprechung von:] The conglomerate corporation. An antitrust law and economics symposium. Cambridge/Mass. 1981

Narver, John C. - In: The antitrust bulletin : the journal of American and … 29 (1984) 4, pp. 843-849

Persistent link: https://www.econbiz.de/10002557554

[Besprechung von:] Gaedeke, Ralph M. and Warren W. Etcheson: Consumerism. Viewpoints from business, government, and the public interest. San Francisco, 1972

Narver, John C. - In: Journal of retailing 48 (1972/73) 4, pp. 97-100

Persistent link: https://www.econbiz.de/10002557581

Marketing and the controversy over conglomerate mergers

Narver, John C. - In: Journal of marketing 31 (1967) 3, pp. 6-10

Persistent link: https://www.econbiz.de/10002557589

Creating a Market Orientation

Narver, John C.; Slater, Stanley F.; Tietje, Brian C. - 1998

A market orientation is a business culture in which all employees are committed to the continuous creation of superior value for customers. However, businesses report limited success in developing such a culture. One approach to create a market orientation, the approach taken by most businesses,...

Persistent link: https://www.econbiz.de/10009485621