Reviews and critically evaluates the practical application of Piercy and Morgan’s model of the dimensions of marketing planning. Appraises and elucidates analytical, behavioural and organizational dimensions of planning. In order to demonstrate the usefulness of the model and clarify the...

Uses the metaphor, Singapore Incorporated, to reframe Singapore’s government‐led development. The metaphor encapsulates stakeholders’ relationships: these relationships provide goals and constraints for Singapore. Thus, the metaphor helps to reinterpret Singapore’s business environments...

States that the ability to manage change is now recognized as a core organizational competence, and this is reflected in the large number of books and articles devoted to prescribing how success in this area can be achieved. Notes that although these prescriptions may vary significantly, they...

Using a series of diagrams, outlines a system of managing expatriates which includes: needs assessment, selection, pre‐field orientation, entry, development and re‐entry. To support the whole contains sections that describe issues for practising managers and a detailed checklist that...

Uses a case study to illustrate DHL International’s corporate culture, which may be used as a benchmark for other companies in the service industry sector. Suggests that the business success factors of this organization lie in its adoption of the culture and structural characteristics of a...