from the human perspective -- from the interaction perspective -- from the product perspective. Weitere Stichwörter zum Inhalt: Produktgestaltung - Produktdesign - Wahrnehmnung - Produkt - Mensch - Interaktion - human-product interaction - Designforschung - Forschung - design research -...

A renowned branding consultant and behavioral psychologist shows readers how to appeal to the hidden brain where instinct prevails, creating a network of connections that convince people to buy into your product, idea, or vision

We compare dictator and impunity games. In impunity games, responders can reject offers but to no payoff consequence to proposers. Because proposers act under impunity, we should expect the same behavior across games, but experimentally observed behavior varies. Responders indeed exercise the...