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Markkinoinnin toimivuusselvitys

Saarsalmi, Meeri; Hyvönen, Saara; Rahikainen, Eija - 1980

Persistent link: https://www.econbiz.de/10004178236

Concentrated vs. Balanced Sourcing: An Examination of Retailer Purchasing Decisions in Closed Markets

Chatterjee, Sharmila C.; Hyvönen, Saara; Anderson, Erin - In: Journal of retailing 71 (1995) 1, pp. 23-46

Persistent link: https://www.econbiz.de/10006634134

Suppliers' roles in category management: A study of supplier–retailer relationships in Finland and Sweden

Lindblom, Arto; Olkkonen, Rami; Ollila, Petri; … - In: Industrial marketing management : the international … 38 (2009) 8, pp. 1006-1013

Persistent link: https://www.econbiz.de/10008332346

The Finnish food industry facing European integration: Strategies and policies

Hyvönen, Saara; Kola, Jukka - In: European review of agricultural economics : ERAE 22 (1995) 3, pp. 296-309

Persistent link: https://www.econbiz.de/10007624555

Channel Collaboration, Market Orientation and Performance Advantages: Discovering Developed and Emerging Markets

Hyvönen, Saara; Tuominen, Matti - In: The international review of retail, distribution and … 17 (2007) 5, pp. 423-446

Persistent link: https://www.econbiz.de/10007875453

Organizational Innovation Capability: A Driver for Competitive Superiority in Marketing Channels

Tuominen, Matti; Hyvönen, Saara - In: The international review of retail, distribution and … 14 (2004) 3, pp. 277-294

Persistent link: https://www.econbiz.de/10007153540

Suppliers' control over category management in Finnish and Swedish supplier-retailer relationships

Lindblom, Arto; Olkkonen, Rami; Ollila, Petri; … - In: International journal of integrated supply management : … 5 (2009/10) 1, pp. 11-18

Persistent link: https://www.econbiz.de/10009853407

Suppliers' roles in category management: A study of supplier–retailer relationships in Finland and Sweden

Lindblom, Arto; Olkkonen, Rami; Ollila, Petri; … - In: Industrial marketing management : the international … 38 (2009) 8, pp. 1006-1014

Persistent link: https://www.econbiz.de/10008889830

Competitive advantage, bargaining power, and organizational performance: The case of finnish food manufacturing firms

Hyvönen, Saara - In: Agribusiness 11 (1995) 4, pp. 333-348

The strategic behavior of manufacturing firms in the context of the Finnish food industry is examined. Based on business-level strategy theories, the objective is to examine the interrelationships between particular types of competitive advantages, a food manufacturer's bargaining power in input...

Persistent link: https://www.econbiz.de/10008569705