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Der Wert von Kreativität im "Pitchzeitalter"

Dinkel, Michael; Schröer, Carsten; Semblat, Ulrich; … - 2015 - 1. Auflage

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Zum Geleit : dem Kundenverhalten angepasste Verkaufswege

Guß, Dirk - In: Marktplätze im Umbruch : digitale Strategien für …, (pp. 37-41). 2015

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The fourth P: advertising and personal selling

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Influence of salespersons' nonverbal communication cues on consumer shopping behaviour

Gopal, Das - In: Journal of retailing and consumer services 31 (2016), pp. 199-206

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How angry customer complaints influence salesperson commitment to service quality

Tao, Kungpo; Karande, Kiran; Arndt, Aaron D. - In: Journal of marketing theory and practice 24 (2016) 3, pp. 265-282

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The effect of individual market orientation on sales performance : an integrated framework for assessing the role of formal and informal communications

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Systemische Einwandbehandlung : der Dialog macht den Unterschied

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Die Erneuerung des Vertriebs

Stern, Rainer - In: Harvard-Business-Manager : das Wissen der Besten 38 (2016) 2, pp. 62-69

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The challenger customer : selling to the hidden influencer who can multiply your results

Adamson, Brent; Dixon, Matthew; Spenner, Pat; Toman, Nick - 2015

Introduction: the hardest part of selling solutions -- The dark side of customer consensus -- The mobilizer -- The art of unteaching -- Building commercial insight -- Commercial insight in action -- Teaching mobilizers where they learn -- Two types of tailoring -- Taking control of consensus...

Persistent link: https://www.econbiz.de/10011458682