In this article, we analyze the impact of learning from internationalization on small and medium enterprises' (SMEs) performance along different development paths. Drawing on the exploitation versus exploration logic, we use an alternative view of foreign operation modes (the learning...

Addresses the impact on international marketing of major trends in the external and internal environment of the firm: technology-enabled international marketing research, global account management, procurement and international supplier networks, internationalization of small and entrepreneurial...

Explores the role of expatriates in the mobilization, nurturing and sharing of knowledge between their original country and the MNCs' host countries. This title includes topics that are related to the management of knowledge and the tools, methods and practices that can be customized to...

This volume in the IBM series investigates how the evaluation of a target firm influence the outcome of mergers and acquisitions (M&As). Co-authored by international business expert Pervez Ghauri, it highlights the processes that evaluate potential acquisition targets, and how a proper...