pt. I. FIX : the problems-limiting strategy -- 1. The absence of shared language : why no one is on the same page -- 2. Mistaken identity : strategy is a decision-making discipline, not an event -- 3. Outsourcing strategy : don't bypass sweat equity -- 4. Forgetting about profit : why is there...

Motivating SMEs to cooperate and internationalize : a dynamic perspective : introduction / George Tesar -- Entrepreneurial action -- From small businesses to internationalized entrepreneurial ventures : some personal notes / Rolf A. Lundin -- Come to the northern side : we have a business model...

1. Global business dynamics -- 2. Environmental analysis -- 3. Strategy building -- 4.1. Case study : Alibaba group : a successful Chinese and international digital business giant? -- 4.2. Case study : Corporate Social Responsibility (CSR) taking the case of Facebook -- 4.3. Case study :...