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Transferring Western HRM practices to developing countries: The case of a privatized utility in Jordan
Al-Husan, Faten Z.Baddar; Brennan, Ross; James, Phil - In: Personnel review : a professional journal reporting new … 38 (2009) 2, pp. 104-123
Persistent link: https://www.econbiz.de/10008170297
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Service quality and satisfaction in business-to-business services
Al-Husan, Faten Baddar; Brennan, Ross - In: The journal of business & industrial marketing 24 (2009) 8, pp. 537-549
Persistent link: https://www.econbiz.de/10008343446
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Complementary and alternative medicine: shaping a marketing research agenda
Vos, Lynn; Brennan, Ross - In: Marketing intelligence & planning 28 (2010) 3, pp. 349-365
Persistent link: https://www.econbiz.de/10008707068
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Doing business in China: is the importance of guanxi diminishing?
Wilson, Jonathan; Brennan, Ross - In: European business review : EBR ; the official journal … 22 (2010) 6, pp. 652-666
Persistent link: https://www.econbiz.de/10008717589
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Key issues in marketing education: the marketing educators' view
Gibson-Sweet, Monica; Brennan, Ross; Foy, Anne; Lynch, … - In: Marketing intelligence & planning 28 (2010) 7, pp. 931-944
Persistent link: https://www.econbiz.de/10008718019
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Marketing simulation games: student and lecturer perspectives
Vos, Lynn; Brennan, Ross - In: Marketing intelligence & planning 28 (2010) 7, pp. 882-898
Persistent link: https://www.econbiz.de/10008718022
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Of a complex sensitivity in marketing ethics education
Brennan, Ross; Eagle, Lynne; Ellis, Nick; Higgins, Matthew - In: Journal of marketing management : MM 26 (2010) 13, pp. 1165-1181
Persistent link: https://www.econbiz.de/10008744929
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Medicalization and Marketing
Brennan, Ross; Eagle, Lynne; Rice, David - In: Journal of macromarketing : examining the interactions … 30 (2010) 1, pp. 8-23
Persistent link: https://www.econbiz.de/10008388417
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Complementary and alternative medicine: shaping a marketing research agenda
Vos, Lynn; Brennan, Ross - In: Marketing intelligence & planning 28 (2010) 3, pp. 349-365
Persistent link: https://www.econbiz.de/10008418721
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Persuading young consumers to make healthy nutritional decisions
Brennan, Ross; Dahl, Stephan; Eagle, Lynne - In: Journal of marketing management : MM 26 (2010) 7, pp. 635-656
Persistent link: https://www.econbiz.de/10008435848