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Strategische Allianzen im internationalen Marketing : Planung und portfolioanalytische Beurteilung
Schwamborn, Susanne - 1994
Persistent link: https://www.econbiz.de/10000414785
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Marketing-Management : allgemein, sektoral, international
Hüttner, Manfred; Pingel, Annette; Schwarting, Ulf - 1994
Persistent link: https://www.econbiz.de/10000414943
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Internationales Marketing-Management
Meffert, Heribert; Bolz, Joachim - 1994 - 2., völlig überarb. Aufl.
Persistent link: https://www.econbiz.de/10000416563
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Internationales Marketing
Hünerberg, Reinhard - 1994
Persistent link: https://www.econbiz.de/10000418138
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Interkulturelle Werbung
Müller, Wendelin G. - 1997
Persistent link: https://www.econbiz.de/10000601080
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Marketing strategies for services : globalization, client-orientation, deregulation
Kostecki, Michael M. (ed.); Kostecki, Michel M. (ed.) - 1994 - 1. ed.
Persistent link: https://www.econbiz.de/10000349312