This paper applies an organisational culture perspective to the study of business-NGO collaboration. It focuses on showing both the importance and limitations of understanding and managing cultural differences between participating organisations. The findings presented in the paper are largely...

This paper examines the phenomenon of "green alliances" between businesses and their suppliers, competitors and other stakeholders. The concept of a "green alliance" is explored as a form of green marketing strategy and different types of alliance are set out. Drawing on stakeholder theory and...

This article explores the literature relating marketing to the natural environment from the point of view of morality. It argues that the issue of morality has not been developed in any comprehensive or cohesive way in this literature and subsequently seeks to provide an analysis of the...

Following the collapse of the Soviet Union 10 years ago, the Russian Federation has undergone a radical social, political and economic transformation. This paper's focus is particularly on the consequences of this transformation for the natural environment. This is done by utilizing Beck's (Risk...

This article examines issues of sustainability in relation to consumption. The authors first discuss the notion of sustainable consumption and the link between individual consumer behavior and the macroconcerns of understanding and influencing aggregate consumption levels. The authors then...

The green management literature repeatedly argues that in order to behave in a sustainable manner, organizational actions will need to go beyond technical fixes and embrace new environmentally responsible values, beliefs and behaviors. In this context, developing sustainability is frequently...

Business schools, the media, the corporate sector, governments, and non-governmental organizations have all begun to pay more attention to issues of Corporate Social Responsibility (CSR) in recent years. These issues encompass broad questions about the changing relationship between business,...