This conceptual article explores different personality assessment tools like the Myers-Briggs Type Inventory (MBTI) tool and the Five-Factor Model and compares them with a relatively new instrument called PerformanSe. We discuss the strengths and weaknesses of each of these instruments commonly...

Purpose – The purpose of this paper is to compare three cultural approaches from anthropology and business literature: National Culture Approach (NCA), Corporate Culture Approach (CCA), and Transactional Culture Approach (TCA). The author grounds these approaches in different epistemological...

Purpose – The purpose of this paper is to address four questions: what are the drawbacks of an over reliance on the objectivist tradition in culture in international business (CIB) scholarship? Is a shift from mono-paradigmatic to multi-paradigmatic cultural research justified? What explains...

Purpose – Many managers of Indo‐French alliances consider culture to be a failure, rather than a success factor because they address the national or corporate level for cross‐cultural comparisons. In contrast, this study proposes using the Douglasian Cultural Theory (CT) to address the...

pt. 1. Overview : culture and its impact on business -- pt. 2. Introducing and critiquing conventional frameworks of culture -- pt. 3. Alternative cultural paradigms and their comparison to conventional cultural paradigms -- pt. 4. Applications of the Douglasian cultural framework to resolve a...