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Ganzheitliches Tourismus-Marketing : Die Gestaltung regionaler Kooperationsbeziehungen
Bär, Sören (contributor) - 2006
Touristische Zielgebiete und Anforderungen an das Marketing -- Das Modell des kooperativen Marketing — Grundlage für … zur Verwirklichimg eines kooperativen Marketing in touristischen Regionen -- Zusammenfassung und Schlussbetrachtung. … Kooperation übernehmen und das kooperative Marketing steuern sollte. …
Persistent link: https://www.econbiz.de/10013516560
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Ganzheitliches Tourismus-Marketing : die Gestaltung regionaler Kooperationsbeziehungen
Bär, Sören - 2006 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003255152
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Innovation, uncertainty, and inter-firm shortcut ties in a tourism destination context
Aarstad, Jarle; Ness, Hårvard; Haugland, Sven A. - In: Tourism management : research, policies, practice 48 (2015), pp. 354-361
Persistent link: https://www.econbiz.de/10010508381
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Innowacje w turystyce : regionalna przestrzeń współpracy w makroregionie południowym Polski
Bednarczyk, Małgorzata (contributor);  … - 2014
Persistent link: https://www.econbiz.de/10010509288
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Coordination in inter-network co-opetitition : evidence from the tourism sector
Mariani, Marcello M. - In: Industrial marketing management : the international … 53 (2016), pp. 103-123
Persistent link: https://www.econbiz.de/10011448088
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The future of small and medium sized enterprises in tourism : 54st congress 2004, Petra, Jordan
Keller, Peter (contributor) - 2004
Persistent link: https://www.econbiz.de/10002503199
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Patterns of network coopetition in a merged tourism destination
Grauslund, Dennis; Hammershøy, Anna - In: Scandinavian journal of hospitality and tourism 21 (2021) 2, pp. 192-211
Persistent link: https://www.econbiz.de/10012517166
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Razvitie turizma v Rossii
Šnajder, Aleksandr Grigorʹevič; Sačenkov, Boris … - 2013
Persistent link: https://www.econbiz.de/10010193462
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An identity-centered approach to place branding : case of industry partners' evaluation of Iowa's destination image
Mak, Angela K. Y. - In: The journal of brand management : an international journal 18 (2010/11) 6, pp. 438-450
Persistent link: https://www.econbiz.de/10009127890
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Integrated management in tourism : the role of coopetition
Chim-Miki, Adriana F.; Medina-Brito, Pino; … - In: Tourism planning & development 17 (2020) 2, pp. 127-146
Persistent link: https://www.econbiz.de/10012255932