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Organizations are rapidly embracing the Internet. Managers are trying to gain an immediate understanding of the importance of and place for the Internet in their organization. One way to consider the possibilities is to look at the Internet as a technology innovation and attempt to gain insights...
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This paper reports the results of research investigating the determinants of the propensity to switch wireless service providers. A model generated from the data rather than from a priori theory is presented, and it is found to uphold the strong relationship between customer satisfaction and...
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