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The theory-practice divide: thoughts from the Editors and Senior Advisory Board of EJM
Moore, Christopher M.; Doherty, Anne Marie; Doyle, … - In: European journal of marketing : EJM 44 (2010) 1, pp. 5-21
Persistent link: https://www.econbiz.de/10008378584
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Market and partner selection processes in international retail franchising
Doherty, Anne Marie - In: Journal of business research : JBR 62 (2009) 5, pp. 528-534
Persistent link: https://www.econbiz.de/10008232095
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Power and control in international retail franchising: Evidence from theory and practice
Quinn, Barry; Doherty, Anne Marie - In: International marketing review 17 (2000) 4-5, pp. 354-372
Persistent link: https://www.econbiz.de/10006283236
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Factors Influencing International Retailers' Market Entry Mode Strategy: Qualitative Evidence from the UK Fashion Sector
Doherty, Anne Marie - In: Journal of marketing management : MM 16 (2000) 1-3, pp. 223-246
Persistent link: https://www.econbiz.de/10006985080
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Brand context and control: the role of the flagship store in B&B Italia
Doyle, Stephen A.; Moore, Christopher M.; Doherty, Anne … - In: International journal of retail & distribution management 36 (2008) 7, pp. 551-563
Persistent link: https://www.econbiz.de/10008071425
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Brand context and control: the role of the flagship store in B&B Italia
Doyle, Stephen A.; Moore, Christopher M.; Doherty, Anne … - In: International journal of retail & distribution management 36 (2008) 6-7, pp. 551-563
Persistent link: https://www.econbiz.de/10008077271
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Support mechanisms in international retail franchise networks
Doherty, Anne Marie - In: International journal of retail & distribution management 35 (2007) 10, pp. 781-802
Persistent link: https://www.econbiz.de/10007792779
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Market and partner selection processes in international retail franchising
Doherty, Anne Marie - In: Journal of business research : JBR 62 (2009) 5, pp. 528-535
Persistent link: https://www.econbiz.de/10008891865
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Brand context and control: the role of the flagship store in B&B Italia
Doyle, Stephen A.; Moore, Christopher M.; Doherty, Anne … - In: International journal of retail & distribution management 37 (2009) 2-3, pp. 551-563
Persistent link: https://www.econbiz.de/10008304813
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Employing brand governance mechanisms with export channel partners : what are the performance consequences and contingent effects?
Pyper, Keith; Doherty, Anne Marie - In: International business review : the official journal of … 31 (2022) 5, pp. 1-18
Persistent link: https://www.econbiz.de/10013399554