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This paper is a concatenation of the penultimate versions of the first and last chapters of the book A Historiography of Contemporary Economics, edited by Düppe and Weintraub, to be published by Routledge Press in late 2018. The volume itself collects commissioned essays on recently developed...
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Vartotojų lojalumas marketingo teorijų kontekste, vartotojų lojalumo sampratos formavimasis marketingo minties mokyklų raidoje, santykių marketingo idėjų įtaka vartotojų lojalumo sampratos formavimuisi, vartotojų lojalumo sampratos transformacijos, vartotojų lojalumas kaip tyrimų...
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Mokomojoje knygoje nagrinėjama organizacinės kultūros samprata, nauda organizacijai ir jos darbuotojams, organizacinę kultūrą sąlygojantys veiksniai, subkultūros organizacijose, organizacinės kultūros elementai, tipologijos, keitimas, formavimo modeliai ir tyrimų metodai, vadovo...
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This paper presents a critique of the traditional textbook representation of fiscal policy, and highlights the misleading policy implications perpetuated by this analysis. In particular, the conclusion that fiscal deficits are likely to be associated with higher interest rates is disputed, as is...
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The standard textbook presentation of many policy issues, such as the financial crisis and income distribution, is problematic. This view is shared by many economists, both mainstream and heterodox. Despite this agreement, it has not and will not change because the textbook presentations have...
Persistent link: https://www.econbiz.de/10014363238
In this article a pluralist teaching method in macroeconomics is explained with examples. It demonstrates why pluralist macro teaching is important and that it is feasible even at the introductory level. It shows how it can be carried out using five key economic theories: social economics,...
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