"For too long marketers have been asking the wrong question. If consumers make decisions unconsciously, why do we persist in asking them directly through traditional marketing research why they do what they do? They simply can't tell us because they don't really know. Before marketers develop...

"A major systematic study of the connection between Marx and Lacan's work This book discusses the importance of Marx's critique of political economy in Lacan's attempt to rethink the political and philosophical legacy of Freudian psychoanalysis. By situating Marx in the broader context of...

Fakten zur Finanzkrise 2008 und der ihr folgenden Wirtschaftskrise bezogen auf Wirtschafts- und soziale Daten -- Metapsychologische Konzepte des Unbewussten -- „The Missing Link“ zwischen Individuum und Gesellschaft – die Psychoanalyse als politische Wissenschaft -- Die...