In this paper, we examine the fundamental process and production innovations in the digital business industry through the lens of the six facets model of technology management. The model is applied to process and product innovation at both the firm and industry level for the first time, offering...

Strong market orientation is essential to firm success. In the diverse and dynamic digital environment, a strong market orientation philosophy is even more important to the digital entrepreneur. We explore the advantages and challenges that the networked world offers the market-oriented digital...

This paper investigates how Chinese SMEs configure marketing, cost-control, and innovation strategies in order to attain better organizational effectiveness. Rather than the more standard approach of suggesting that SMEs focus exclusively on one strategy, we hypothesize that when a strategy...

Under conditions of rapid or continual technological change, understanding how the transition from old technology to new works is critical to organizational success. We apply the Six Facets Model of technology management to the process innovation challenges faced by the printing industry. This...

The Six Facets Model of technology management has previously only been applied to process innovation at the firm and the industry level. In this article, the model is applied to product innovation for the first time. In the context of genetically-modified organisms in the agribusiness industry,...