A competitive marketing strategy will be ecological if: • on proposed to green customers and it’s proving the attractivity for they; • is based on at least one soustanable competititve advantage ; • improuves the enterprise’s marketing position as an ecological actor ; • perhaps to...

Because in the specialty literature ,also in practical it talks about two different concepts,the one of the durable development and the other of the sustainable one,we propose,for the beginning to try a delimitation of them,in the purpose to be clear in the next material.<p>Paper:...</p>

According to the WBCSD definition, eco-efficiency is achieved through the delivery of "competitively priced goods and services that satisfy human needs and bring quality of life while progressively reducing environmental impacts of goods and resource intensity throughout the entire life-cycle to...

We propose the estimation of a log-log Cobb-Douglas aggregate production function for the Palestinian industry. We find that traditional OLS estimates are not reliable (they are bad predictors), due to the fact that only limited is available (small samples), and variables are characterised by...

Fiecare firma are o cultura – propriul set de crezuri, idealuri, valori si norme de conduita ce se reflecta în structurile, sistemele sale si în modul de abordare a elaborarii strategiei. Cultura organizationala deriva din trecutul si prezentul acesteia, din persoanele care activeaza în...

During the modern history all countries have focused on the economic development to ensure the welfare and human security. The education is the main component of the human capital development and the most powerful factor of the economic increase. Each period of history can be considered a...

Before starting discussing about electronic banking services, we must believe of the revolution of electronic banking concept in rural area. The big challenge of the present is to render the power of the green concept in the context of e-economy development, especially e-banking. In this circuit...

Translation of financial reports in electronic format has progressed with the development of new information technologies. XBRL in the current period is the link between information technology (XML) and accounting standards (GAAP) ensuring economic community published in a variety of formats,...

La mijlocul anului 2008, cand efectele crizei financiare incepusera a se face simtite in multe tari dezvoltate ale lumii incepand cu SUA, dar si cu ale tari europene precum Germania, Marea Britanie, Franta, Spania, Italia etc., Romania se considera inca departe de aceste influiente, iar dupa...

When confronting fundamental challenges such as climate change, population growth, human rights and resource constraints-- businesses and public sector organizations face a daunting new imperative. It is an axiom of current business thought and practice in most Western European enterprises that...