Manning, L.; Baines, R.; Chadd, S. - In: Benchmarking: An International Journal 15 (2008) 2, pp. 148-165
/methodology/approach – Desk research was carried out in order to develop the research model. Competitive benchmarking with a group of broiler … financial performance. Findings – Supply chain benchmarking is more than a comparative analysis of cost structure, indeed it can … be argued that if not effectively implemented, benchmarking techniques can focus too much on historic data rather than …