Schmidt, Martin B.; Berri, David J. - In: Journal of Sports Economics 7 (2006) 2, pp. 222-233
The game of baseball was an integral part of life in 20th-century America. The relation baseball had with its fans, though, evolved as the game moved from quiet pastime to a multibillion dollar business. As the presented evidence will suggest, consumer demand at the close of the 20th century was...