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119
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115
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109
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105
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101
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101
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100
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97
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95
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91
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89
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88
Phau, Ian
87
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84
Ahlert, Dieter
78
Bagozzi, Richard P.
77
Dwivedi, Yogesh Kumar
76
Usman, Osly
76
Foxall, Gordon R.
75
Nayga, Rodolfo M.
72
Septianto, Felix
70
Zentes, Joachim
70
Khare, Arpita
69
Loureiro, Sandra Maria Correia
69
Stavins, Joanna
69
Agarwal, Sumit
68
Belz, Christian
68
Tomczak, Torsten
68
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66
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65
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Journal of travel and tourism marketing
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Journal of the Academy of Marketing Science
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Tourism management : research, policies, practice
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Marketing letters : a journal of research in marketing
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Technological forecasting & social change : an international journal
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ECONIS (ZBW)
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138611
Luxus : Statusstreben und demonstratives Konsumverhalten
Thomas, Tobias
-
2007
Persistent link: https://www.econbiz.de/10003485553
Saved in:
138612
Wasserversorgung in Deutschland : Kritik und Lösungsansätze
Leist, Hans-Jürgen
-
2007
Persistent link: https://www.econbiz.de/10003489589
Saved in:
138613
Selling blue elephants : wie man Produkte kreiert, von denen der Konsument heute noch nicht weiß, dass er morgen nicht mehr auf sie verzichten kann
Moskowitz, Howard R.
;
Gofman, Alex
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003489603
Saved in:
138614
Customer Experience Management an Kundenkontaktpunkten : Typologisierung und Implikationen für die Steuerung der Marke
Girard, Marc
-
2007
Persistent link: https://www.econbiz.de/10003489655
Saved in:
138615
Die Wahl des Anbieters im Private Banking : eine Analyse der Wirkung der Determinanten von Premiummarken im Hinblick auf den Kaufentscheid im deutschen Private Banking
Zenz-Spitzweg, Patrick
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003494200
Saved in:
138616
Wer kauft Bio? : zielgruppenspezifische Motive für den Kauf von Biolebensmitteln
Baranek, Elke
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003498257
Saved in:
138617
Zukunftsperspektiven der Fleischwirtschaft : Verbraucher, Märkte, Geschäftsbeziehungen
Spiller, Achim
(
contributor
);
Schulze, Birgit
(
contributor
)
-
2008
Reaktionsmuster notwendig oder sinnvoll wäre. Dies bezieht sich nicht allein auf das
Marketing
der Endprodukte, sondern auch auf die …
Persistent link: https://www.econbiz.de/10003693539
Saved in:
138618
Second life : your world. Your imagination. - Your success? ; eine empirische Analyse des Erfolgspotentials von Second Life
Huber, Frank
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003712427
Saved in:
138619
How influencing factors of intention to use smart watches changed in pandemic times in Germany : a comparison
Hall, Kristina
;
Oesterle, Severin
;
Watkowski, Laura
; …
- In:
International journal of technology management : IJTM
94
(
2024
)
3/4
,
pp. 436-474
Persistent link: https://www.econbiz.de/10015062652
Saved in:
138620
Konsum in der Krise? : zur Stellung von Qualität und Werten in der modernen Wegwerfgesellschaft
Peters, Patrick
-
2024
-
1. Auflage
Persistent link: https://www.econbiz.de/10014434855
Saved in:
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