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Improvements and innovation in health service organization and delivery have become more and more important due to the gap between knowledge and practice, rising costs, medical errors, and the organization of health care systems. Since training and education is widely used to convey and...
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Purpose – This paper aims to measure new product success within a Dutch mailing company and to hypothesize that there exists no definition of new product success which is generally applicable, or valid in all circumstances. It seeks to opine that the best that can be achieved is a “local”...
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