Oulton, Tony - In: Management Decision 33 (1995) 5, pp. 63-67
Suggests that the conclusions of a research study, whether one′s own or another′s have value as a source of information … research. Defines research, and evaluates its worth in terms of validity, reliability and generalizability. Looks at various … approaches to research, in particular quantitative and qualitative research, and at the interpretation of findings. Explains the …