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The primary objective of this paper is to enhance our understanding of the capabilities necessary for implementing a pay-per-outcome business model and how equipment manufacturing companies can successfully implement such a business model. Based on systematic literature research, we analysed 12...
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Social media can enable and significantly increase the collaboration and learning from customers in various ways, for instance by novel social ways of providing and receiving feedback from new products and concepts. We have created a model that can support managers and researchers to better...
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Purpose The purpose of this paper is to create an organized picture of the current understanding of social media-based value creation and business models. Design/methodology/approach Following the process model presented by , a systematic literature review of academic journal articles published...
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