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Purpose: The purpose of the proposed model is to assist the e-business to predict the churned users using machine learning. This paper aims to monitor the customer behavior and to perform decision-making accordingly. Design/methodology/approach: The proposed model uses the 2-D convolutional...
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This study examines the influence of green supply chain management (GSCM) practices and green culture on green performance in the manufacturing sector through the mediating effect of proactive environmental strategy (PES) and green product innovation (GPI). A quantitative approach was followed,...
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