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In this paper we present a cost effective and simple procedure for evaluating company web sites. Our assumption is that such sites are places for companies’ self-presentation and that customers are readers of these texts. Web site texts with narrative qualities, e.g. scenes, actors, acts,...
Persistent link: https://www.econbiz.de/10005648702
Copenhagen Business School is happy to host the 5th Danish Human Computer Interaction Research Symposium. The aim of the symposium is to stimulate interaction between researchers from academia and industry through oral presentations and a keynote presentation. We received 17 paper contributions...
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This article addresses the limited empirical evidence on risk-shifting behavior in industrial firms, by focusing directly on asset volatilities implied from the U.S. equity market. These are inferred using the iterative algorithm of Moody's KMV and the Leland amp; Toft (1996) model. Indeed,...
Persistent link: https://www.econbiz.de/10012734222