Showing 131 - 140 of 1,246
Persistent link: https://www.econbiz.de/10014503200
The Internet has changed the way companies and persons communicate. This paper considers the diffusion of Internet in Chile. Using traditional methods in marketing, particularly the Bass model, the potential number of Internet users and the characteristics of the diffusion process are estimated,...
Persistent link: https://www.econbiz.de/10005075759
This paper represents a model for the financial valuation of a firm which has control on the dividend payment stream and its risk, as well as potential profit by choosing different business activities among those available to it. Furthermore the company invests its free reserve in an asset,...
Persistent link: https://www.econbiz.de/10005613421
This study examines the impact of Type I and Type II cultural differences on mobile phone adoption patterns. We use Hofstede's cultural dimensions to examine cultural differences of two countries (Type I: the U.S.; Type II: S. Korea) and employ the Bass diffusion model to delineate innovation...
Persistent link: https://www.econbiz.de/10010595218
We propose a method to include seasonality in any diffusion model that has a closed-form solution. The resulting diffusion model captures seasonality in a way that naturally matches the original diffusion model's pattern. The method assumes that additional sales at seasonal peaks are drawn from...
Persistent link: https://www.econbiz.de/10010630472
Social interaction (peer) effects are recognized as a potentially important factor in the diffusion of new products. In the case of environmentally friendly goods or technologies, both marketers and policy makers are interested in the presence of causal peer effects as social spillovers can be...
Persistent link: https://www.econbiz.de/10010630479
Wind power technology is analyzed in terms of diffusion, with incentive effects introduced as exogenous dynamics in the Generalized Bass Model (GBM) framework. Estimates and short-term forecasts of the life-cycles of wind power are provided for the US and Europe, as they have similar geographic...
Persistent link: https://www.econbiz.de/10010573822
The study of organizational adoption of administrative innovations has been generally guided by the imitation hypothesis. This hypothesis states that, within a relevant population of firms, an innovation is first adopted by a select few innovators who communicate and influence others to adopt it...
Persistent link: https://www.econbiz.de/10009197931
We consider a production stage that produces a single item in a make-to-stock manner. Demand for finished goods is stationary. In each time period, an updated vector of demand forecasts over the forecast horizon becomes available for use in production decisions. We model the sequence of forecast...
Persistent link: https://www.econbiz.de/10009198068
Innovation is one of the most important issues in business research today. It has been studied in many independent research traditions. Our understanding and study of innovation can benefit from an integrative review of these research traditions. In so doing, we identify 16 topics relevant to...
Persistent link: https://www.econbiz.de/10008787810