//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Measuring nonprofit marketing...
Similar by person
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Advertising
21
Werbung
19
Consumer behaviour
14
Konsumentenverhalten
13
Advertising effects
12
USA
12
United States
12
Werbewirkung
12
Marketing
10
Nonprofit marketing
10
Nonprofit-Marketing
10
Marketing management
9
Marketingmanagement
9
Beziehungsmarketing
7
Brand management
7
International marketing
7
Markenführung
7
Nonprofit organization
7
Nonprofit-Organisation
7
Relationship marketing
7
Bibliometrics
6
Bibliometrie
6
Strategisches Management
6
Emotion
5
Internationales Marketing
5
Lieferantenmanagement
5
Supplier relationship management
5
Fundraising
4
Gender
4
Service quality
4
Services marketing
4
Brand image
3
Charitable organization
3
China
3
Competitive advantage
3
Customer satisfaction
3
Dienstleistungsqualität
3
Forschung
3
Gemeinnützige Organisation
3
Globalization
3
more ...
less ...
Online availability
All
Undetermined
66
Free
3
Type of publication
All
Article
149
Book / Working Paper
13
Type of publication (narrower categories)
All
Article in journal
67
Aufsatz in Zeitschrift
67
research-article
11
Aufsatz im Buch
4
Book section
4
Lehrbuch
4
Textbook
3
Case study
2
Collection of articles of several authors
2
Fallstudie
2
Sammelwerk
2
Hochschulschrift
1
Thesis
1
case-report
1
review
1
review-article
1
viewpoint
1
more ...
less ...
Language
All
English
105
Undetermined
57
Author
All
Ford, John B.
141
Mottner, Sandra
25
Merchant, Altaf
17
LaTour, Michael S.
15
West, Douglas C.
10
Honeycutt Jr, Earl D.
9
Honeycutt, Earl D.
9
Sargeant, Adrian
7
Thelen, Shawn
7
Ibrahim, Essam
4
Johnson, James P.
4
Kirchner, Theresa A.
4
Magnini, Vincent P.
4
Owens, Margaret
4
Smith, Steve
4
Clarke III, Irvine
3
Clarke, Irvine
3
Flaherty, Theresa B.
3
Jain, Varsha
3
Karande, Kiran
3
Karande, Kiran W.
3
Purwanegara, Mustika Sufiati
3
Rose, Gregory
3
Seifert, Bruce M.
3
Ahmed, Zafar
2
Berman, Barry
2
Berry, Christopher
2
Burton, Scot
2
Case, F. Mark
2
Henthorne, Tony L.
2
Honeycutt, Earl Jr.
2
Joseph, Beatriz
2
Joseph, Mathew
2
Kees, Jeremy
2
LaBorde, Pamela M.
2
LaTour, Kathryn A.
2
Latour, Michael S.
2
Li, Ling
2
Liu, Ran
2
Mady, Sarah
2
more ...
less ...
Published in...
All
Journal of advertising research
28
International marketing review
16
Journal of business research : JBR
16
International Marketing Review
9
Industrial marketing management : the international journal for industrial and high-tech firms
6
International journal of nonprofit and voluntary sector marketing
6
Journal of Business Research
5
Journal of advertising : official publication of the American Academy of Advertising
4
Journal of world business : JWB
4
Journal of Services Marketing
3
American business review
2
Arts marketing : an international journal ; AM
2
Business Horizons
2
International journal of advertising : the quarterly review of marketing communications
2
Journal of World Business
2
Journal of financial education
2
Journal of international marketing
2
Journal of marketing theory and practice
2
Journal of nonprofit & public sector marketing
2
Organizations and markets in emerging economies
2
Review of marketing research
2
Services marketing quarterly
2
The Routledge companion to nonprofit marketing
2
The journal of product & brand management
2
The journal of services marketing
2
Business horizons
1
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
1
European Business Review
1
European business review : EBR ; the official journal of the International Management Centres, Europe
1
International Journal of Contemporary Hospitality Management
1
International journal of advertising : the review of marketing communications
1
International journal of electronic customer relationship management : IJECRM
1
International journal of production research
1
International journal of production research : American Institute of Industrial Engineers ; Society of Manufacturing Engineers
1
Journal of Business & Industrial Marketing
1
Journal of Consumer Marketing
1
Journal of current issues and research in advertising : JCIRA
1
Journal of marketing channels : ... distribution systems, strategy, and management
1
Journal of marketing education : JME
1
Journal of marketing management : MM
1
more ...
less ...
Source
All
ECONIS (ZBW)
81
OLC EcoSci
53
Other ZBW resources
16
RePEc
11
USB Cologne (EcoSocSci)
1
Showing
1
-
10
of
162
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Editorial: International journal of nonprofit and voluntary sector marketing : special issue on marketing and religion
Mottner, Sandra
;
Ford, John B.
- In:
International journal of nonprofit and voluntary sector …
15
(
2010
)
4
,
pp. 301-304
Persistent link: https://www.econbiz.de/10008736607
Saved in:
2
Disruptive marketing and unintended consequences in the nonprofit arts sector
Kirchner, Theresa A.
;
Ford, John B.
;
Mottner, Sandra
- In:
Arts marketing : an international journal ; AM
2
(
2012
)
1
,
pp. 70-90
Persistent link: https://www.econbiz.de/10009573183
Saved in:
3
Editorial: International journal of nonprofit and voluntary sector marketing : special issue on marketing and religion
Mottner, Sandra
;
Ford, John B.
- In:
International journal of nonprofit and voluntary sector …
15
(
2010
)
4
,
pp. 301-304
Persistent link: https://www.econbiz.de/10009882351
Saved in:
4
Disruptive marketing and unintended consequences in the nonprofit arts sector
Kirchner, Theresa A.
;
Ford, John B.
;
Mottner, Sandra
- In:
Arts marketing : an international journal ; AM
2
(
2012
)
1
,
pp. 70-90
Persistent link: https://www.econbiz.de/10010009347
Saved in:
5
A ORGANIZATIONAL DYNAMICS - Measuring nonprofit marketing strategy performance: The case of museum stores Af:140
Mottner, Sandra
;
Ford, John B.
- In:
Operations research, Management science : OR MS ; the …
46
(
2006
)
1
,
pp. 23-24
Persistent link: https://www.econbiz.de/10006498620
Saved in:
6
Marketing and religion
Mottner, Sandra
- In:
The Routledge companion to nonprofit marketing
,
(pp. 92-107)
.
2008
Persistent link: https://www.econbiz.de/10003592607
Saved in:
7
Service-learning in a nonprofit marketing course : a comparative case of pedagogical tools
Mottner, Sandra
- In:
Journal of nonprofit & public sector marketing
22
(
2010
)
3
,
pp. 231-245
Persistent link: https://www.econbiz.de/10008654715
Saved in:
8
Wal-Mart : supplier performance and market power
Mottner, Sandra
;
Smith, Steve
- In:
Journal of business research : JBR
62
(
2009
)
5
,
pp. 535-541
Persistent link: https://www.econbiz.de/10003846870
Saved in:
9
Special issue on marketing and religion
Mottner, Sandra
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10008736609
Saved in:
10
Nonprofit education : course offerings and perceptions in accredited US business schools
Mottner, Sandra
;
Wymer, Walter
- In:
Journal of nonprofit & public sector marketing
23
(
2011
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10008988053
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->