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Personal financial literacy : perceptions of knowledge, actual knowledge and behavior of college students

LaBorde, Pamela M.; Mottner, Sandra; Whalley, Pamela - In: Journal of financial education 39 (2013) 3/4, pp. 1-30

Persistent link: https://www.econbiz.de/10010245488

Motivations and risks in international licensing : a review and implications for licensing to transitional and emerging economies

Mottner, Sandra; Johnson, James P. - In: Journal of world business : JWB 35 (2000) 2, pp. 171-188

Persistent link: https://www.econbiz.de/10001492729

Can a college-level personal finance course close the knowledge gaps?

LaBorde, Pamela M.; Mottner, Sandra - In: Journal of financial education 42 (2016) 1/2, pp. 35-55

Persistent link: https://www.econbiz.de/10011625991

Data mining: On the trail to marketing gold

Thelen, Shawn; Mottner, Sandra; Berman, Barry - In: Business Horizons 47 (2004) 6, pp. 25-32

Persistent link: https://www.econbiz.de/10005326998

ARTICLES - Motivations and Risks In International Licensing: A Review and Implications for Licensing to Transitional and Emerging Economies

Mottner, Sandra; Johnson, James P. - In: Journal of world business : JWB 35 (2000) 2, pp. 171-188

Persistent link: https://www.econbiz.de/10005895824

Motivations and risks in international licensing: a review and implications for licensing to transitional and emerging economies

Mottner, Sandra; Johnson, James P. - In: Journal of World Business 35 (2000) 2, pp. 171-188

In the light of changes in technology and today's global business environment, recent contributions in the literature regarding international licensing, particularly the reasons, risks, and management of licensing are reviewed. The main reasons that firms choose licensing over other methods of...

Persistent link: https://www.econbiz.de/10009201979

Data mining: On the trail to marketing gold

Thelen, Shawn; Mottner, Sandra; Berman, Barry - In: Business horizons 47 (2004) 6, pp. 25-32

Persistent link: https://www.econbiz.de/10006163356

Wal-Mart: Supplier performance and market power

Mottner, Sandra; Smith, Steve - In: Journal of business research : JBR 62 (2009) 5, pp. 535-541

Persistent link: https://www.econbiz.de/10008232094

Student Perceptions of Educational Technology Tools

Clarke, Irvine Iii; Flaherty, Theresa B.; Mottner, Sandra - In: Journal of marketing education : JME 23 (2001) 3, pp. 169-177

Persistent link: https://www.econbiz.de/10006270883

International versus Local Retail Sales Force Training in Singapore:

Honeycutt Jr, Earl D.; Ahmed, Zafar; Mottner, Sandra - In: Services marketing quarterly 25 (2004) 3, pp. 19-34

Persistent link: https://www.econbiz.de/10007028460