//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Marketing information system u...
Similar by person
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Marktforschung
10
USA
9
United States
9
Market research
7
Age group
5
Altersgruppe
5
Theorie
5
Theory
5
Absatzpolitik
4
Betriebsnachrichtenwesen
4
Consumer behaviour
4
Konsumentenverhalten
4
Marketing
4
Vereinigte Staaten
4
Elderly people
3
Ältere Menschen
3
Absatz
2
Aging population
2
Alternde Bevölkerung
2
Cohort analysis
2
Deutschland
2
Germany
2
Kohortenanalyse
2
Marketing management
2
Marketing theory
2
Marketingmanagement
2
Marketingtheorie
2
Older workers
2
Schweden
2
Selling
2
Sweden
2
Values
2
Verkauf
2
aging experience
2
baby boomers
2
rejuvenation
2
reparation
2
subjective aging
2
wellness
2
Ältere Arbeitskräfte
2
more ...
less ...
Online availability
All
Undetermined
16
Free
1
Type of publication
All
Article
58
Book / Working Paper
16
Type of publication (narrower categories)
All
Article in journal
18
Aufsatz in Zeitschrift
18
Collection of articles of several authors
2
Sammelwerk
2
Aufsatz im Buch
1
Book section
1
Dissertation u.a. Prüfungsschriften
1
Glossar enthalten
1
Glossary included
1
Graue Literatur
1
Lehrbuch
1
Non-commercial literature
1
Textbook
1
review-article
1
more ...
less ...
Language
All
Undetermined
41
English
33
Author
All
Schewe, Charles D.
38
Dillon, William R.
37
Noble, Stephanie M.
7
Briesch, Richard A.
5
Madden, Thomas Justin
5
Debevec, Kathleen
4
Diamond, William D.
4
Kumar, Ajith
4
Madden, Thomas J.
4
Mukherjee, Soumen
4
Meredith, Geoffrey E.
3
Smith, Reuben M.
3
Agogo, David
2
Blattberg, Robert C.
2
Fox, Edward J.
2
Goldstein, Matthew
2
Grover, Rajiv
2
Gupta, Sunil
2
Hiam, Alexander
2
Kuhr, Michelle
2
Leak, Roland L.
2
Milne, George R.
2
Parment, Anders
2
Rosenberg, Larry J.
2
Sharma, Subhash
2
Varadarajan, P.
2
Varadarajan, Poondi
2
Allen, Chris T.
1
Andonova, Yana
1
Ashok, Kalidas
1
Azimi, Shabnam
1
Balazs, Anne L.
1
Berkowitz, Eric N.
1
Bockenholt, Ulf
1
Bückenholt, Ulf
1
Calantone, Roger
1
Calantone, Roger J.
1
Chaiy, Seoil
1
Dann, Robert T.
1
Dash, Joseph F.
1
more ...
less ...
Institution
All
American Marketing Association
2
Institutet för Ekonomisk Forskning, Ekonomihögskolan
1
Published in...
All
Journal of marketing research : JMR
9
Journal of business research : JBR
6
Journal of Business Research
5
Business Horizons
3
Health marketing quarterly
3
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
3
Journal of consumer behaviour : an international research review
2
Journal of international consumer marketing
2
Journal of marketing education : JME
2
Marketing Science
2
Marketing information systems : selected readings
2
McGraw-Hill series in marketing
2
Business horizons
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of Consumer Marketing
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of international marketing
1
Journal of marketing
1
Journal of marketing & public policy : JM & PP ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
Journal of marketing management : MM
1
Journal of modelling in management
1
Journal of retailing
1
Management Science
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Marketing management : a quarterly business management publication of the American Marketing Association
1
Marketing research : a magazine of management and applications
1
RAE - Revista de Administração de Empresas
1
The handbook of marketing research : uses, misuses, and future advances
1
Working Paper Series / Institutet för Ekonomisk Forskning, Ekonomihögskolan
1
Young consumers : insight and ideas for responsible marketers
1
more ...
less ...
Source
All
ECONIS (ZBW)
34
OLC EcoSci
17
RePEc
13
USB Cologne (EcoSocSci)
9
Other ZBW resources
1
Showing
11
-
20
of
74
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
11
The new product problem : an approach for investigating product failures
Dillon, William R.
- In:
Management science : journal of the Institute for …
25
(
1979
)
12
,
pp. 1184-1196
Persistent link: https://www.econbiz.de/10002077722
Saved in:
12
Intensive growth strategies : a closer examination
Varadarajan, Poondi
;
Dillon, William R.
- In:
Journal of business research : JBR
10
(
1982
)
4
,
pp. 503-522
Persistent link: https://www.econbiz.de/10002944716
Saved in:
13
The contribution of store-image characteristics to store-type choice
Schiffman, Leon G.
;
Dash, Joseph F.
;
Dillon, William R.
- In:
Journal of retailing
53
(
1977
)
2
,
pp. 3-14,46
Persistent link: https://www.econbiz.de/10002750160
Saved in:
14
Understanding market characteristics from aggregated brand switching data by the method of spectral decomposition
Grover, Rajiv
- In:
International journal of research in marketing : IJRM ; …
5
(
1988
)
2
,
pp. 77-89
Persistent link: https://www.econbiz.de/10001058114
Saved in:
15
LADI: a latent discriminant model for analyzing marketing research data
Dillon, William R.
- In:
Journal of marketing research : JMR
26
(
1989
)
1
,
pp. 15-29
Persistent link: https://www.econbiz.de/10001059645
Saved in:
16
Constrained discrimination via MDI estimation : the use of additional information in segmentation analysis
Kumar, Ajith
- In:
Journal of marketing research : JMR
24
(
1987
)
4
,
pp. 396-403
Persistent link: https://www.econbiz.de/10001036429
Saved in:
17
Decision issues in building perceptual product spaces with multi-attribute rating data
Dillon, William R.
- In:
Journal of consumer research : JCR ; an …
12
(
1985
)
1
,
pp. 47-63
Persistent link: https://www.econbiz.de/10001019300
Saved in:
18
Investigating the role of product assortment in technology-enabled sales platforms
Thomas, Jacquelyn S.
;
Jap, Sandy D.
;
Dillon, William R.
; …
- In:
Journal of interactive marketing : a quarterly …
55
(
2021
),
pp. 31-51
Persistent link: https://www.econbiz.de/10013041308
Saved in:
19
A new bayesian spatial model for brand positioning
Park, Joonwook
;
Rajagopal, Priyali
;
Dillon, William R.
; …
- In:
Journal of modelling in management
12
(
2017
)
3
,
pp. 404-431
Persistent link: https://www.econbiz.de/10011776922
Saved in:
20
Discrete discriminant analysis
Goldstein, Matthew
;
Dillon, William R.
-
1978
Persistent link: https://www.econbiz.de/10004198646
Saved in:
First
Prev
1
2
3
4
5
6
7
8
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->