The aim of this study is to evaluate both qualitatively and quantitatively the value of new information about and the information systems set for credence characteristics of beef. Economics of information is our theoretical framework. The quantitative approach focuses to measure the ex ante...

This book was originally published by Westview Press, Boulder CO, 1995.

The paper investigates the Turkish consumers' willingness to pay for a label that guarantees that pesticide residues in foods do not cause health problems. Contingent valuation survey was conducted to 1005 randomly selected households to elicit tomato purchasing behavior under alternative prices...

Written for Texas Valley Citrus Committee

The Florida orange juice industry has experienced great challenges-declining orange juice consumption and a domestic supply shortage that has led to increasing imports over the past decade. As growers look for a foothold, the question remains whether it is better to continue promoting orange...

This paper reports the results from a contingent valuation study designed to investigate the influence of warm glow in willingness-to-pay responses. Interindividual differences in warm glow motivation are measured through a factor analysis, performed on a list of attitudinal items. The reported...