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Innovativeness is a prerequisite for profitable companies as well as for a sustainable economy. Innovations are the adequate response in times of rising competitive pressure and increasing rivalry on the global markets. Additionally, the shut down due to the global pandemic has hit all...
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This book proposes an integrated approach to patent risk and capital budgeting in pharmaceutical research and development (R and D), developing an option-based view (OBV) of imperfect patent protection, which draws upon contingent-claims analysis, stochastic game theory, as well as novel...
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