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61
Datenqualität und individualisierte Kommunikation : Potenziale und Grenzen des Internets bei der Erhebung und Verwendung kundenbezogener Daten
Treiblmaier, Horst
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2006
Persistent link: https://www.econbiz.de/10004920230
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62
Internet
Self-Service in Kundenbeziehungen : Gestaltungselemente, Prozessarchitektur und Fallstudien aus der Finanzdienstleistungsbranche
Salomann, Harald
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2008
Persistent link: https://www.econbiz.de/10004933120
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63
Kunden machen, was sie wollen : Lead Management im Spannungsfeld zwischen Marketing und Vertrieb
Janning, Reinhard
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2012
Persistent link: https://www.econbiz.de/10009528327
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64
Kundenbindung durch Personalisierung im
Internet
: eine Analyse im Rahmen eines Interrelations-Frameworks
Poggiolini, Alessandra
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2008
Persistent link: https://www.econbiz.de/10008728271
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65
CRM
at the speed of light : social
CRM
strategies, tools, and techniques for engaging your customers
Greenberg, Paul
-
2010
-
4. ed.
Persistent link: https://www.econbiz.de/10004950505
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66
Gesundheitsmarketing : Patientenempowerment als Kernkompetenz
Harms, Fred
;
Gänshirt, Dorothee
-
2005
Persistent link: https://www.econbiz.de/10002850938
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67
Kundenkooperation beim Web-basierten Konfigurieren von Produkten
Leckner, Thomas
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003364993
Saved in:
68
Corporate blogs : Unternehmen im Online-Dialog zum Kunden
Eck, Klaus
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2007
Persistent link: https://www.econbiz.de/10003414456
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69
Strategisches Multi-Channel-Management & Social Media im
CRM
: Entwicklung einer ganzheitlichen Multi-Channel-Management-Strategie inklusive Social Media
Margraf, Sandra
-
2011
Persistent link: https://www.econbiz.de/10014009109
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70
Gesundheitsmarketing : Patienten-Empowerment als Kernkompetenz
Harms, Fred
-
2016
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