Modern lifestyle is one among the most relevant causes of alimentary disorder and environmental problems. Preventing both of them implies a win-win strategy for the improvement of social wellness (i.e. health and environmental benefits). A suitable strategy could be addressed to the partial...

Geographical Indications certify the link between quality of some agro-food productions and their territory. For these products the premium price is derived from both certification and reputational effect of the territory, since there are products without Geographical Indication that have a rent...

Purpose – The purpose of this study is to present an attempt to evaluate Italian olive oil brand competition thought the analysis of consumers’ visual perspective. Design/methodology/approach – Through the implementation of a new information technology system called “Visual Marketing...

In the last years the promotion of alternative food supply networks has grown in many developed countries as tool of Rural Development. There are evidences about the potential beneficial role of these networks in promoting healthy eating habits becoming also an important measure of health...