Showing 5,071 - 5,077 of 5,077
Purpose – Many companies lack insights or fact-based support for the pricing decisions they make in an increasingly … complex environment. In order to optimize their pricing process, managers need to identify key indicators that may influence … the performance of their decisions. The purpose of this paper is to report an investigation of pricing determinants in …
Persistent link: https://www.econbiz.de/10014935268
Purpose – The purpose of this paper is to test the relationship between organizational antecedents, pricing …, organizational confidence, championing behaviors, organizational change capacity, and pricing capabilities – positively influence … championing behaviors act as important antecedents to pricing capabilities and, except for the former, to organizational …
Persistent link: https://www.econbiz.de/10014935513
Purpose – The literature has paid increased attention to pricing capabilities as a set of distinctive, complex … pricing-capabilities construct itself, and no accepted measure of pricing capabilities exists. The purpose of this paper …, therefore, is to document the design, development, and validation of a dedicated pricing-capabilities scale, PRICECAP. Design …
Persistent link: https://www.econbiz.de/10014936007
I analyze a model of directed search in which a consumer inspects a finite number of products sharing attributes with each others. The consumer discovers her valuation for the attributes of the inspected products and adapts her search strategy based on what she has learned. The consumer...
Persistent link: https://www.econbiz.de/10014566747
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