Liozu, Stephan; Hinterhuber, Andreas; Somers, Toni - In: Management Decision 52 (2014) 1, pp. 54-78
Purpose – The purpose of this paper is to test the relationship between organizational antecedents, pricing …, organizational confidence, championing behaviors, organizational change capacity, and pricing capabilities – positively influence … championing behaviors act as important antecedents to pricing capabilities and, except for the former, to organizational …