This study develops a conceptual framework based on the random utility model to estimate smokers' willingness to pay (WTP) for the hypothetical low-lung-cancer-risk cigarettes in Taiwan. Following the approach taken by Viscusi (J Polit Econ 1990; <B>98</B>: 1253-1269), an individual's subjective risk...</b>

A complete US poultry meat export demand system is estimated. A gradually switching dynamic advertising AIDS model is assessed to evaluate the effectiveness of non-price export promotions for US poultry meat products in major targeted international markets. The export demand elasticities are...