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On the determinants of cloud computing adoption

Ohnemus, Jörg; Niebel, Thomas - 2016

Cloud computing is widely seen as a new source of innovation as well as a driving factor of productivity improvements …

Persistent link: https://www.econbiz.de/10011603833

Cost per incremental action : efficient pricing of advertising

Johnson, Garrett A.; Lewis, Randall A. - 2015

Advertisers seek to maximize profits by investing in advertising. We propose a “cost-per-incremental-action” (CPIA) pricing model which incorporates the causal contribution of advertising in order to achieve the advertisers' objectives such as profit maximization. CPIA pricing aligns...

Persistent link: https://www.econbiz.de/10011807833

Competition policy reform in Europe and Germany - institutional change in the light of digitization

Budzinski, Oliver; Stöhr, Annika - 2018

The ubiquitous process of digitization changes economic competition on markets in several ways and leads to the emergence of new business models. The increasing roles of digital platforms as well as data-driven markets represent two relevant examples. These developments challenge competition...

Persistent link: https://www.econbiz.de/10011926921

FinTech platforms and strategy

Dhar, Vasant; Stein, Roger M. - 2017 - Last revised on August 3, 2017

A major consequence of the Internet era is the emergence of complex “platforms” that combine technology and process in new ways that often disrupt existing industry structures and blur industry boundaries. These platforms allow easy participation that often strengthens and extends network...

Persistent link: https://www.econbiz.de/10011749497

Wettbewerbsregeln für das digitale Zeitalter : die Ökonomik personalisierter Daten, Verbraucherschutz und die 9. GWB-Novelle

Budzinski, Oliver - 2017

Zusammenfassung: Die Digitalisierung der Wirtschaftsbeziehungen stellt die Wettbewerbspolitik vor erhebliche Herausforderungen. Um diesen zu begegnen, soll das Gesetz gegen Wettbewerbsbeschränkungen (GWB) mit Hilfe der 9. Novelle fit gemacht werden für das digitale Zeitalter. Der vorliegende...

Persistent link: https://www.econbiz.de/10011713081

L’industria dei servizi Internet: Dinamiche settoriali di innovazione in Italia e nel Regno Unito

Corrocher, Nicoletta - KITeS, Centre for Knowledge, Internationalization and … - 2002

industry. The emphasis will be on the innovation processes and on the sectoral dynamics and the research will examine in detail …

Persistent link: https://www.econbiz.de/10005087108

Wettbewerbsregeln Für Das Digitale Zeitalter – Die Ökonomik Personalisierter Daten, Verbraucherschutz Und Die 9.Gwb-Novelle (Competition Rules for the Digital Age - The Economics o...

Budzinski, Oliver - 2017

German Abstract: Die Digitalisierung der Wirtschaftsbeziehungen stellt die Wettbewerbspolitik vor erhebliche Herausforderungen. Um diesen zu begegnen, soll das Gesetz gegen Wettbewerbsbeschränkungen (GWB) mit Hilfe der 9. Novelle fit gemacht werden für das digitale Zeitalter. Der vorliegende...

Persistent link: https://www.econbiz.de/10012946986

Big Data : Is EU Competition Law Ripe Enough to Meet the Challenge?

Colaps, Anna - 2018

The paper aims to contribute to the reflection on both the role that personal data has acquired in the mostly dominant business models of the digital economy and how this is likely to pose substantive challenges to EU competition law. After sixty years since its foundation, getting an exhaustive...

Persistent link: https://www.econbiz.de/10012915385

Freemium Pricing; or, the Whale(s)

Robertson, Matthew - 2020

Motivated by recent trends in apps and electronic media, I study the pricing decision of a durable-goods monopolist to derive conditions under which freemium pricing is optimal. Under freemium pricing, the firm charges a price of zero for the durable good but offers optional micro-transactions...

Persistent link: https://www.econbiz.de/10012847842

Assembling Platforms : Strategy and Competition

Brousseau, Eric; Pénard, Thierry - 2015

dynamic along product positioning and pricing, alliance, merger and acquisition, and innovation activity dimensions. This … paper analyses key variables to be considered in the design of digital business models. First, the trade-offs specific to … gatekeeper position, since in an industry characterised by permanent innovation and a ‘winner-takes-all’ race firms must add new …

Persistent link: https://www.econbiz.de/10014201544