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Profit-increasing consumer exit
Pazgal, Amit I.; Soberman, David A.; Thomadsen, Raphael - In: Marketing science : the marketing journal of the … 32 (2013) 6, pp. 998-1008
Persistent link: https://www.econbiz.de/10010231783
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A theory for market growth or decline
Shugan, Steven M.; Mitra, Debanjan - In: Marketing science : the marketing journal of the … 33 (2014) 1, pp. 47-65
Persistent link: https://www.econbiz.de/10010337971
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Explanatory factors regarding manufacturer brand price consistency
Luis Méndez, José; Oubiña, Javier; Rubio, Natalia - In: Journal of Product & Brand Management 15 (2006) 6, pp. 402-411
Purpose – In the marketing process, the positioning effort exerted by manufacturers for their brands is slowed by the commercial objectives of intermediary firms. In addition, to act as buyers, retailers act as suppliers of demand segments. When they receive privileged conditions in their...
Persistent link: https://www.econbiz.de/10014895934
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Identifying the physical distribution form and supply chain issues in marketing F&V products by organised supermarkets : a case on reliance distribution model
Kundu, Sudip; Kar, Ashutosh - In: International journal of business performance management 14 (2013) 4, pp. 396-403
Persistent link: https://www.econbiz.de/10009789948
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How point-of-sale marketing mix impacts national-brand purchase shares
Hwang, Minha; Thomadsen, Raphael - In: Management science : journal of the Institute for … 62 (2016) 2, pp. 571-590
Persistent link: https://www.econbiz.de/10011446258
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Delivery pattern and transportation planning in grocery retailing
Holzapfel, Andreas; Hübner, Alexander; Kuhn, Heinrich; … - In: European journal of operational research : EJOR 252 (2016) 1, pp. 54-68
Persistent link: https://www.econbiz.de/10011449118
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Channel intermediaries and manufacturer performance : an exploratory investigation in an emerging market
Sharma, Amalesh; Cosguner, Koray; Sharma, Tarun K.; … - In: Journal of retailing 97 (2021) 4, pp. 639-657
Persistent link: https://www.econbiz.de/10013270704
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Actualization of decisions to expand the distribution of food products
I. S., Emelyanenko; N. V., Guzenko; D. D., Kostoglodov; … - In: European research studies 21 (2018) 2, pp. 886-892
Persistent link: https://www.econbiz.de/10012222051
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Understanding competition across retail distribution channels of health and wellness food products in India
Ali, Tabassum; Alam, Aftab - In: Journal of Asia Pacific business 18 (2017) 2, pp. 117-130
Persistent link: https://www.econbiz.de/10011697257
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Restructuring revisited, part 1, competition in electricity distribution systems
Burger, Scott P.; Jenkins, Jesse D.; Batlle, Carlos; … - In: The energy journal 40 (2019) 3, pp. 31-54
Persistent link: https://www.econbiz.de/10012053232