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Channel coordination in search advertising is an important but complicated managerial decision for both manufacturers and retailers. Due to the highly concentrated market of search advertising, a manufacturer's and its retailers' ads can compete instead of complement with each other. We consider...
Persistent link: https://www.econbiz.de/10011750134
Many studies have found that residents living in suburban neighborhoods drive more and walk less than their counterparts in traditional neighborhoods. This evidence supports the advocacy of smart growth strategies to alter individuals' travel behavior. However, the observed differences in travel...
Persistent link: https://www.econbiz.de/10005023266
Numerous studies have found that suburban residents drive more and walk less than residents in traditional neighborhoods. What is less well understood is the extent to which the observed patterns of travel behavior can be attributed to the residential built environment itself, as opposed to the...
Persistent link: https://www.econbiz.de/10010537519
Purpose. Test for a causal relalionship between neighborhood design and physical activity within the neighborhood by controlling for self-selection. Design. Cross-sectional and quasi-longitudinal analyses of residents of selected neighborhoods. Setting. Eight Northern California neighborhoods....
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Internet facilitates hybrid shopping processes by enabling consumers to acquire information, experience product, and conduct transaction using different media (e.g., internet, store, and catalog) at different locations at different times. Although several studies have explored how internet...
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Understanding consumer preferences is important for new product management, but is famously challenging in the absence of actual sales data. Stated-preferences data are relatively cheap but unreliable, whereas revealed-preferences data through actual choices are reliable but expensive to obtain...
Persistent link: https://www.econbiz.de/10012848166