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Consumer behaviour
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Jacoby, Jacob
53
Sheth, Jagdish N.
9
Morrin, Maureen
6
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3
Jaccard, James
3
Szybillo, George J.
3
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2
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1
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Journal of Consumer Research
9
Legends in consumer behavior
9
Journal of consumer research : JCR ; an interdisciplinary bimonthly
4
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
3
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2
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Selected aspects of consumer behavior : A summary from the perspective of different disciplines. Prep. for: Nat. Science Foundation, Directorate for Research Applications
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ECONIS (ZBW)
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9
USB Cologne (EcoSocSci)
7
OLC EcoSci
6
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1
Constructive Criticism and Programmatic Research: Reply to Russo.
Jacoby, Jacob
;
Speller, Donald E
;
Berning, Carol A K
- In:
Journal of Consumer Research
2
(
1975
)
2
,
pp. 154-56
Persistent link: https://www.econbiz.de/10005735738
Saved in:
2
Patterns of Information Acquisition in New Product Purchases.
Berning, Carol A Kohn
;
Jacoby, Jacob
- In:
Journal of Consumer Research
1
(
1974
)
2
,
pp. 18-22
Persistent link: https://www.econbiz.de/10005783241
Saved in:
3
Consumer research : a state of the art review ; how valid and useful are all our consumer behavior research findings?
Jacoby, Jacob
- In:
Journal of marketing
42
(
1978
)
2
,
pp. 87-96
Persistent link: https://www.econbiz.de/10003060856
Saved in:
4
A model of multi-brand loyalty
Jacoby, Jacob
- In:
Journal of advertising research
11
(
1971
)
3
,
pp. 25-31
Persistent link: https://www.econbiz.de/10003060869
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5
Time and consumer behavior : an interdisciplinary overview
Jacoby, Jacob
;
Szybillo, George J.
;
Berning, Carol Kohn
- In:
Selected aspects of consumer behavior : A summary from …
,
(pp. 451-475)
.
1977
Persistent link: https://www.econbiz.de/10003060881
Saved in:
6
Helping define the field and expand its horizons
Jacoby, Jacob
;
Zaltman, Gerald
;
Jacobs, Rick
; …
-
2015
Persistent link: https://www.econbiz.de/10011444643
Saved in:
7
The early years: attitudes, brand loyalty, and perceived risk
Jacoby, Jacob
;
Holbrook, Morris B.
;
Buck, Meera J.
; …
-
2015
Persistent link: https://www.econbiz.de/10011444678
Saved in:
8
The early years: information overload and quality perception
Jacoby, Jacob
;
Maheswaran, Durairaj
;
Haugtvedt, Curtis P.
; …
-
2015
Persistent link: https://www.econbiz.de/10011444686
Saved in:
9
The fourth P: advertising and personal selling
Jacoby, Jacob
;
Solomon, Michael R.
;
Mick, David Glen
-
2015
Persistent link: https://www.econbiz.de/10011444692
Saved in:
10
Pre-decision information accessing and behavioral process technology (BPT)
Jacoby, Jacob
;
Brinberg, David
;
Herr, Paul M.
-
2015
Persistent link: https://www.econbiz.de/10011444698
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