Showing 101 - 110 of 13,367
We provide a model of online advertising display markets where consumer attention may be divided among multiple publishers and, consequently, their advertising attention may be allocated to different platforms. We demonstrate that this gives rise to a mixture of single- and multi-homing...
Persistent link: https://www.econbiz.de/10010942480
I empirically examine the impact of the 1948 Paramount antitrust case on ticket prices using a unique dataset collected from Variety magazine issues between 1945 and 1955. With information on prices, revenues, and theater ownership for an unbalanced panel of 393 theaters in 26 cities, I find...
Persistent link: https://www.econbiz.de/10011269000
We consider a model of commercial television market, where private broadcasters coexist with a public television broadcaster. Assuming that the public TV station follows a policy of Ramsey pricing whereas the private stations are profit maximizers, we consider the equilibria in this market and...
Persistent link: https://www.econbiz.de/10005207028
This paper provides a rich assessment of the demand characteristics for movie theatre attendance in two major metropolitan markets and provides strong support for the importance of spatial characteristics in empirical demand analysis. We provide evidence of the usual competitive effect of...
Persistent link: https://www.econbiz.de/10005086404
We consider the role of the endogenous choice of platform quality in a broadcasting duopoly market where competing media platforms choose also their level of advertising. We compare the equilibrium levels of quality, advertising and welfare under private and mixed duopoly competition. We show...
Persistent link: https://www.econbiz.de/10009652488
This paper presents an empirical assessment of movie theatre attendance in two major metropolitan markets and provides strong support for the importance of spatial characteristics in determing attendance. We consider the hypothesis that attendance at particular movie theatres reflects a tension...
Persistent link: https://www.econbiz.de/10010535570
The Internet has drastically altered the nature of competition in the news industry. This article develops a model of price and quality competition between firms in the online news industry. In equilibrium, firms randomise in their pricing strategies and this generates the cross- sectional...
Persistent link: https://www.econbiz.de/10009352208
Technological change is transforming creative media industries. Digitisation lowers recording, storage, reproduction and distribution costs, while computer-based editing facilitates higher quality and special effects. With electronic distribution a vast range of content can be made available to...
Persistent link: https://www.econbiz.de/10009399708
This paper investigates the two-sided nature of the newspaper industry. We explicitly take into account cross network eects that exist between advertisers and newspaper readers. On one side, advertisers.demand for publicity space depends on the number of newspaper readers and their...
Persistent link: https://www.econbiz.de/10009415876
The empirical relationship between market concentration and prices has been well established for a long time and for numerous industries. Recently itwas confirmed for the USmovie theater industry. This paper investigates, whether such a price-concentration relationship can be found on local...
Persistent link: https://www.econbiz.de/10009369196